The lovely abundance of bougainvillea spilling over homes across India, with the onset of the 'Indian winter', (more like European summers) was the main image when we designed the Bougainvillea print for this collection. It grows easily and is so understated in terms of people realising its beauty.
This led us in conjuring up images of reading in the winter sun. And ink against fuchsia became our go to visual. Geometric lines breaking through the abstractness of the floral print spattered across easy, wearable silhouettes, and voila you have our New Collection! :)